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Navigating the 2025 Australian Motorcycle Market: Sales Trends and Insights

Scooters Gain Traction Amid Overall Market Decline

Navigating the 2025 Australian Motorcycle Market: Sales Trends and Insights?w=400

The information on this website is general in nature and does not take into account your objectives, financial situation, or needs. Consider seeking personal advice from a licensed adviser before acting on any information.

The Australian motorcycle market has experienced a modest decline in sales during the first nine months of 2025, with a 2.2% decrease compared to the same period in 2024.
According to data from the Federal Chamber of Automotive Industries (FCAI), a total of 63,988 motorcycles were sold between January and September 2025.

Despite the overall downturn, the scooter segment has shown resilience, recording a 4.6% increase in sales. This growth indicates a shift in consumer preferences towards more affordable and practical two-wheeled transportation options, particularly in urban areas where scooters offer convenience and cost-effectiveness.

For individuals considering motorcycle purchases, these trends have several implications. The rise in scooter popularity may lead to more competitive financing options for these vehicles, as lenders respond to increased demand. Additionally, the overall market decline could result in dealerships offering attractive deals and incentives to stimulate sales, presenting opportunities for buyers to secure favourable terms.

Prospective buyers should stay informed about market trends and explore various financing options to make well-informed decisions. Consulting with financial advisors and comparing loan products can help in securing the best possible terms, aligning with individual financial situations and preferences.

Published:Tuesday, 27th Jan 2026
Source: Paige Estritori

Please Note: If this information affects you, seek advice from a licensed professional.

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Inflation:
The rate at which the general level of prices for goods and services rises, eroding purchasing power.